0159 RC eNews October 

BP: Hilary Crist

Notes

Theme:

• Off-the-Radar Retreats

RTI Optimization Subject Lines:

• SL 1 (Personalization)(Authority): INSIDE THE RITZ-CARLTON: [Fname’s][Your] Guide to Undiscovered Gems

• SL 2 (Direct) INSIDE THE RITZ-CARLTON: Your Hidden Hideaway Awaits

• SL 3 (Intrigue): INSIDE THE RITZ-CARLTON: Where to Avoid Well-Worn Tourist Travel

PH: Plus, explore our limited-edition capsule collection, new spa transformation, and more