BP: Yanique Mundy
Theme: Off Peak Travel
Core Member Audience Designs
Subject Line and Preheader Options:
- SL: [Fname’s ][Your ]Account Update: October member-only offers and tips for off-season escapes
- PH: Discover why it's rewarding to travel like a member
Basic Member Subject Line and Preheader:
- SL: The best of membership still awaits[, Fname]
- PH: How many rewards can you earn in October? Start here!
Gmail Clipping (102 kb's)
*English and BEN will clip
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Current Size, English/Core: 120 kb's
Estimated Size, English: 180 kb's
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Current Size, BEN/Core: 111 kb's
Estimated Size, BEN: 167 kb's
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Parameters:
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At risk = 90 – 101 kb
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Will clip = 102 kb and up
BP: Yanique Mundy
Theme: Off Peak Travel
NonMember Audience Designs
Test & Roll Subject Line Options and Preheader:
- SL 1: [Fname, ]Earn 2,000 Bonus Points on Stays of 2+ Nights
- SL 2: 2,000 Bonus Points Could Be Yours[, Fname]
- SL 3: October Highlights: Earn 2K Bonus Points
- PH: Plus, Even More Reasons to Join Marriott Bonvoy This Month
Gmail Clipping (102 kb's)
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Current Size, NM-US Test A: 85 kb's
Estimated Size, NM-US Test A: 128 kb's
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Current Size, NM-US Test B: 71 kb's
Estimated Size, NM-US Test B: 107 kb's
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Parameters:
-
At risk = 90 – 101 kb
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Will clip = 102 kb and up
BP: Erica Biroonak, Janet Yungwirth
Theme: Off Peak Travel
Luxury Audience Designs
Subject Line and Preheader:
- SL: [Fname's][Your]Account Update: Skip the Crowds This Season
- PH: Plus, discover October member-only offers, new arrivals, and more
Gmail Clipping (102 kb's)
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Current Size, Luxury: 90kb's
Estimated Size, Luxury: 135kb's
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Parameters:
-
At risk = 90 – 101 kb
-
Will clip = 102 kb and up