Marriott Bonvoy - 1257 NonMember Acquisition Trigger Refresh, 2023

Notes:

  • Incorporate previous campaign learnings
    Use new brand voice
    Ladder up to loyalty drivers work
    Versions: Lux/Non Lux

  • Link to 2021 Creative


    Luxury SL + PH Options:

    • SL 1: Thank you for staying with us[, Fname]
    • PH 1: Inside: Your exclusive offer to join Marriott Bonvoy
    • SL 2: Let us make your next stay even more rewarding[, Fname]…
    • PH 2: with this exclusive offer to join Marriott Bonvoy


    Non-Luxury SL + PH Options:

    • SL: Thank you for your recent stay[, Fname]
    • PH: Here's 7,500 reasons to plan your next!


    Gmail Clipping (102 kb's)

    • • Luxury Current Size: 57 kb's
      • Luxury Estimated Size: 86 kb's
    • • Non-Luxury Current Size: 65 kb's
      • Non-Luxury Estimated Size: 98 kb's