Audience: Default and Bucket 3

Target:

Home Rental Enthusiasts; Anyone who falls outside of these opportunity segments

Subject Lines & Preheader:

• SL: Last Chance[, Fname]: 20% Off Travel
• PH: This limited-time offer ends today.



Gmail Clipping (102 kb's)

• • Current Size: 56 kb's
  • Estimated Size: 84 kb's
  

Audience: Bucket 1 Email

Target:

Big ticket spenders; OTA Loyalists; Inclined to Stay with Competition; Marriott Elites with Competition; Avid Travelers

Subject Line & Preheader:

• SL: 20% Off Travel Ends Today, [FName]
• PH: Hurry! Your special offer expires soon.

Gmail Clipping (102 kb's)

• • Current Size: 56 kb's
  • Estimated Size: 84 kb's
  

Audience: Bucket 2 Email

Target:

Low Lodging Spenders; Cost-Conscious Frequent Travelers; Low Hotel Spenders

Subject Line & Preheader:

• SL: Last Chance[, Fname]: 20% Off Travel
• PH: This limited-time offer ends today.

Gmail Clipping (102 kb's)

• • Current Size: 56 kb's
  • Estimated Size: 84 kb's