Targeted: Generic
- SL: Save 25% on local getaways in [Destination][your area]
- PH: ... or treat yourself to a luxury hotel stay and receive a complimentary room upgrade.
Targeted: Lux
- SL: [Fname, treat ][Treat ]yourself to a luxury getaway in [Destination][your area]
- PH: ... and find out how to save 25% on staycations near you.