0723 ECM Solo Touch 1 September

  • SL #1: [Fname, ][50,000] Points Could Be Yours
  • SL #2: Upgrade and Earn [50,000 Points][, Fname]
  • SL #3: NEW: Upgrade to Earn [50K] Points

  • PH: Plus, earn 6x points on hotels and 2x points on all other purchases.

Targeting Redemption Restarters

Targeting Upcoming Trip Customers

Segmentation (Screenshot)

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