Marriott Rewards

Mid-year Bonus Reminder Solo

Already Registered

• Registered (MY14A) | Registered (MY14BDF)
  
  
• Subjectlines:
  • [FIRST NAME], are you on track? You have until August 31st
    
    
• Motivational Statements
  • First threshold:
    [FIRST NAME], It’s Easy To Hit It Out Of The Park!
    
    
  • Second threshold:
    [FIRST NAME], You’ve Already Rounded Second Base!
    
    
  • Third threshold:
    [FIRST NAME], Your Half-Time Score Looks Good!
    
    
  • Fourth threshold:
    [FIRST NAME], Home Base Is Right There!
    
    
  • General motivation copy that could apply to any threshold
    [FIRST NAME], Make It A Home Run!
    [FIRST NAME], The Ball Is In Your Court!
    [FIRST NAME], There’s No Striking You Out!

Not Registered

• Unregistered
  
  
• Subjectlines:
  • [FIRST NAME], register by July 31 for bonus points

Thresholds (image segments 0% - 100%) | Rollover mockup

• Image Segments (0% - 100%) - the gauge images
  
  
• Rollover mockup - to show how images look in layout based on percentage threshhold

Yesmail Interactive