SUBJECT LINES & PREHEADERS
- SL1:
From repeal to reveal: Announcing our new anniversary brew.
- PH1: Raise your hand if you know what IPA stands for
- SL2:
[FName, we're ][We're ]revealing something special...
- PH2: Help us celebrate our 23rd anniversary and the 85th anniversary of Repeal Day.
Insiders:
- SL1:
[FName, be ][Be ]the first to take a sip.
- PH1: We're giving you a sneak peek of our 23rd anniversary beer.
- SL2:
Just for Insiders: A sneak peek at a new tequila-inspired IPA.
- PH2: Join us as we celebrate our 23rd anniversary — and the 85th anniversary of Repeal Day.