1 in 3 consumers say they will walk away from a brand they love after just one bad experience. While there is a road to recovery, in most cases, from a bad interaction, customer retention is still cheaper than customer acquisition. As long as the old rule of thumb holds true that acquisition will cost five times more than retention, it’s more than worthwhile to focus on preemptively eliminating bad experiences at the source — the employee experience.

In this eBook, you will learn: