Thank you for your participation in the My Choice Banking program. At U.S. Bank it is very important to understand your experiences--what you thought about the financial review, the solution you developed with your banker and your overall impressions of the program. Your feedback will help us ensure we are delivering a quality program that is meeting your expectations.

The survey should only take a few minutes to complete. Your responses will remain confidential, and the results will be reported in summary. Thank you again for your participation in this survey and your continued business with U.S. Bank.


About your Session

The questions in this section refer to the in-branch financial review you had with your personal banker as part of the My Choice Banking program.

1. I found my financial review to be:
A valuable use of my time:
I strongly disagree
I disagree
I somewhat disagree
I neither agree nor disagree
I somewhat agree
I agree
I strongly agree
Straightforward and clear:
I strongly disagree
I disagree
I somewhat disagree
I neither agree nor disagree
I somewhat agree
I agree
I strongly agree
Enjoyable:
I strongly disagree
I disagree
I somewhat disagree
I neither agree nor disagree
I somewhat agree
I agree
I strongly agree


2. In the financial review, I felt that my banker was:
Knowledgeable about the My Choice Banking program:
I strongly disagree
I disagree
I somewhat disagree
I neither agree nor disagree
I somewhat agree
I agree
I strongly agree
Knowledgeable about the accounts and services U.S. Bank has to offer:
I strongly disagree
I disagree
I somewhat disagree
I neither agree nor disagree
I somewhat agree
I agree
I strongly agree
Not trying to pressure me to buy additional accounts and services:
I strongly disagree
I disagree
I somewhat disagree
I neither agree nor disagree
I somewhat agree
I agree
I strongly agree
Working with me to find the best solution for my needs:
I strongly disagree
I disagree
I somewhat disagree
I neither agree nor disagree
I somewhat agree
I agree
I strongly agree


3. The reason I accepted the invitation to participate in the My Choice Banking program was :
The $50 incentive I received just for participating:
I strongly disagree
I disagree
I somewhat disagree
I neither agree nor disagree
I somewhat agree
I agree
I strongly agree
The potential to save money by consolidating my finances:
I strongly disagree
I disagree
I somewhat disagree
I neither agree nor disagree
I somewhat agree
I agree
I strongly agree
To see what products U.S. Bank has to offer relative to my current bank:
I strongly disagree
I disagree
I somewhat disagree
I neither agree nor disagree
I somewhat agree
I agree
I strongly agree
Getting a banker to help me achieve my financial goals:
I strongly disagree
I disagree
I somewhat disagree
I neither agree nor disagree
I somewhat agree
I agree
I strongly agree
Getting a banker to help me set up a financial plan :
I strongly disagree
I disagree
I somewhat disagree
I neither agree nor disagree
I somewhat agree
I agree
I strongly agree
My existing relationship with my banker:
I strongly disagree
I disagree
I somewhat disagree
I neither agree nor disagree
I somewhat agree
I agree
I strongly agree


4. Of the above reasons for accepting the invitation, which one was the most important to you?
I strongly disagree
I disagree
I somewhat disagree
I neither agree nor disagree
I somewhat agree
I agree
I strongly agree


5. How long did your financial review last, in minutes?




6. What did you like most about the financial review process and experience?




7. What would you like to see improved about the financial review process?





About Your Solution

The questions in this section refer to the unique banking solution that you developed with your banker during your financial review.



8. The reason I accepted the solution was that:
It meets my individual needs:
I strongly disagree
I disagree
I somewhat disagree
I neither agree nor disagree
I somewhat agree
I agree
I strongly agree
It will save me time in managing my finances:
I strongly disagree
I disagree
I somewhat disagree
I neither agree nor disagree
I somewhat agree
I agree
I strongly agree
I will save money:
I strongly disagree
I disagree
I somewhat disagree
I neither agree nor disagree
I somewhat agree
I agree
I strongly agree
I will be able to earn credits towards my rewards:
I strongly disagree
I disagree
I somewhat disagree
I neither agree nor disagree
I somewhat agree
I agree
I strongly agree


9. In thinking about the benefits I could select to include in my solution, the most valuable ones for me were:
Ongoing fee waivers for checking or savings accounts:
I strongly disagree
I disagree
I somewhat disagree
I neither agree nor disagree
I somewhat agree
I agree
I strongly agree
One-time fee waivers for credit cards or mortgage closings:
I strongly disagree
I disagree
I somewhat disagree
I neither agree nor disagree
I somewhat agree
I agree
I strongly agree
Points or miles for my credit card:
I strongly disagree
I disagree
I somewhat disagree
I neither agree nor disagree
I somewhat agree
I agree
I strongly agree
Gift cards from Visa or other major retailers:
I strongly disagree
I disagree
I somewhat disagree
I neither agree nor disagree
I somewhat agree
I agree
I strongly agree
Experience-based rewards, like spa days or golf lessons:
I strongly disagree
I disagree
I somewhat disagree
I neither agree nor disagree
I somewhat agree
I agree
I strongly agree
Merchandise, such as televisions:
I strongly disagree
I disagree
I somewhat disagree
I neither agree nor disagree
I somewhat agree
I agree
I strongly agree


10. Overall, I know how the My Choice Banking program works:
I strongly disagree
I disagree
I somewhat disagree
I neither agree nor disagree
I somewhat agree
I agree
I strongly agree


11. Overall, I know what I need to do to earn the benefits in my solution:
I strongly disagree
I disagree
I somewhat disagree
I neither agree nor disagree
I somewhat agree
I agree
I strongly agree


12. Are there any additional comments you would like to provide about your solution?





After Your Financial Review

The questions in this section relate to the experiences you have had after your financial review, specifically follow-up conversations with U.S. Bank personnel and your thoughts on the program overall.



13. I have been contacted by my banker after my financial review:
Yes
No


14. I have been contacted by a U.S. Bancorp Investments, Inc. Financial Consultant (if applicable):
Yes
No
N/A


15. I have been contacted by a mortgage officer (if applicable):
Yes
No
N/A


16. U.S. Bank can help me earn the credits in my solution by:
Helping me develop a comprehensive financial plan:
I strongly disagree
I disagree
I somewhat disagree
I neither agree nor disagree
I somewhat agree
I agree
I strongly agree
Providing tools and information to help me compare U.S. Bank to its competitors:
I strongly disagree
I disagree
I somewhat disagree
I neither agree nor disagree
I somewhat agree
I agree
I strongly agree
Showing me more clearly what I need to do to earn the credits in my solution:
I strongly disagree
I disagree
I somewhat disagree
I neither agree nor disagree
I somewhat agree
I agree
I strongly agree
Having bank personnel contact me to help open accounts and services:
I strongly disagree
I disagree
I somewhat disagree
I neither agree nor disagree
I somewhat agree
I agree
I strongly agree
Making it easier to move balances and accounts from other financial institutions:
I strongly disagree
I disagree
I somewhat disagree
I neither agree nor disagree
I somewhat agree
I agree
I strongly agree


17. I think that this experience was much better than other experiences I have had with U.S. Bank:
I strongly disagree
I disagree
I somewhat disagree
I neither agree nor disagree
I somewhat agree
I agree
I strongly agree


18. I think that the My Choice Banking program represents a truly different way of banking:
I strongly disagree
I disagree
I somewhat disagree
I neither agree nor disagree
I somewhat agree
I agree
I strongly agree


19. I think that in the future, U.S. Bank should enhance the My Choice Banking program by:
Allowing me to make changes to my solution when my financial situation changes:
I strongly disagree
I disagree
I somewhat disagree
I neither agree nor disagree
I somewhat agree
I agree
I strongly agree
Letting me experiement with a Financial Review simulator at home to see how differnet financial scenarios impact my solution:
I strongly disagree
I disagree
I somewhat disagree
I neither agree nor disagree
I somewhat agree
I agree
I strongly agree
Monitoring changes to accounts or interest rates to let me know when they become beneficial to me and should be added to my solution:
I strongly disagree
I disagree
I somewhat disagree
I neither agree nor disagree
I somewhat agree
I agree
I strongly agree
Recommending new accounts and services to me based on upcoming events discussed during my financial review:
I strongly disagree
I disagree
I somewhat disagree
I neither agree nor disagree
I somewhat agree
I agree
I strongly agree
Making it available to all U.S. Bank customers, not just select customers like me:
I strongly disagree
I disagree
I somewhat disagree
I neither agree nor disagree
I somewhat agree
I agree
I strongly agree


20. I am very satisfied with U.S. Bank:
I strongly disagree
I disagree
I somewhat disagree
I neither agree nor disagree
I somewhat agree
I agree
I strongly agree


21. I will continue to use U.S. Bank for my future financial needs:
I strongly disagree
I disagree
I somewhat disagree
I neither agree nor disagree
I somewhat agree
I agree
I strongly agree


22. I will recommend U.S. Bank to a friend or associate:
I strongly disagree
I disagree
I somewhat disagree
I neither agree nor disagree
I somewhat agree
I agree
I strongly agree


23. Are there any additional comments you would like to provide about your post-financial review experience?



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U.S. Bank
Treasury Management Implementation
800 Nicollet Mall, BC-MN-H20P
Minneapolis, MN 55402