Traveler August 2023 Newsletter

Theme:

• Travel Tips, Tricks and Trends

Notes:

• • First month of including third party attribute data (pets/family)
• • PCIQ optimization of subject lines
• • PCIQ optimization of hero headlines
• • Fifth month of running wrap-up letter

Subject Lines:
PCIQ Optimization

• SL 1 (Personal)(Listicle): [Fname, ]15 Tips To Boost Your Marriott Bonvoy Perks
• SL 2 (Personal)(Intrigue): [Fname, ]Wait…What?! These Insider Tips Will Boost Your Marriot Bonvoy Perks
• SL 3 (Personal)(Direct): [Fname, ]Take Our Quiz To Reveal Your Personalized Trip Itinerary!
• SL 4 (Personal)(Question)(Short): [Fname, ]What's Your Ideal Trip? Take Our Quiz to Find Out!
• SL 5 (Personal)(Emoji): [Fname, ]These Travel Hacks Will Save You +
• Preheader: PLUS: VIP Marriott Bonvoy member experiences, budget-friendly travel tips, and more!

Hero Headlines:
PCIQ Optimization

• Listicle: 15 Insider Tips to Boost Your Marriott Bonvoy Perks
• Direct: Exclusive Tips to Help You Maximize Your Marriott Bonvoy Perks
• Intrigue: Travel Large With These Exclusive Marriott Bonvoy Perks

Gmail Clipping (102 kb's)

• • Current Size:   102 kb's
• • Estimated Size:  153 kb's