For customers who are NOT in MPR or those customer who are in MPR but have not made a purchase in 12 months.

For customers who are in MPR and have made 1 qualifying purchase in the last 12 months

For customers who are in MPR and have made 2 qualifying purchase in the last 12 months

For customers who are in MPR and have made 3 or more qualifying purchase in the last 12 months

For customers who are in the EPP tier

For customers who are in the HPA tier